Zendesk sees AI driving uptake of Immersive CX This article is sponsored by:
With its annual CX Trends survey finding that customers want better experiences, Zendesk proposes AI-enabled Immersive CX as the way forward.

With its annual CX Trends survey finding that customers want better experiences, Zendesk proposes AI-enabled Immersive CX as the way forward.
It's been a busy year mapping Frictionless Enterprise and its components including the XaaS Effect, customer success, the Collaborative Canvas, Tierless Architecture, co-code and more.
FinancialForce outlines enhancements in its Winter 2023 Release, out today, which aims to help services organizations and XaaS providers mind their margins and optimize operations.
To find out how professional services organizations are adapting to X-as-a-Service (XaaS), what they can learn from product companies, and vice-versa, I spoke to Dan Brown at FinancialForce.
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Asset servitization meets XaaS at last week's IFS Unleased conference. The vendor's market-led strategy challenges conventional tech industry wisdom.
The recent IFS Unleashed annual user conference get-together was an opportunity for IFS to bring home its ‘Moment of Service’ messaging. Brian Sommer picks apart the pros and cons.
Tech industry icon Geoffrey Moore gives his take on the increasingly strategic role of the customer success function at Gainsight's Pulse 2022 conference.
FinancialForce rolls out its Summer Release today, with new features designed to support services organizations adapt to XaaS processes.
Subscription management vendor Zuora packages up its data model for analysis alongside a wider range of customer success KPIs in Snowflake.
I recently caught up with Nick Mehta, CEO of Gainsight, to discuss the evolution of customer success in an XaaS world and where it's headed next.
Leading UK electronics retailer Currys is blending online and in-person shopping experiences to build long-term customer relationships