Phonograph and blockchain - in search of the perfect record
From phonograph to blockchain - there's a path there, says Salesforce's Peter Coffee.
Archive: Salesforce
IoT obscurity is IoT insecurity
Obscuring the IoT exposes it to hackers, says Mulesoft CTO Uri Sarid.
Build trust or fail - it’s not just about a commitment to protecting customer data
Companies need to earn back lost trust in order to succeed with personalisation, says Salesforce's Tiffani Bova.
Admit that it's not magic
Coffee's Caution to vendors - Since you know that what you’re selling isn’t magic, admit it—and give your customers what they need to deal with the difference.
IT’s new role - the business catalyst
If IT can build a flexible foundation, it can change the way that organisations win, says MuleSoft's Paul Crerand.
How 5G will impact the customer experience
5G is coming and the impact on the customer experience should be significant, argues Salesforce's John Carney.
The world can't afford cheap data
Cheap data would be a false economy, argues Salesforce's Peter Coffee.
Making APIs the bedrock of IoT development
Put down the foundations for the Internet of Things API by API, says MuleSoft's Ian Fairclough
Why voice is the next frontier
Time to get vocal about voice for a better customer experience, says Salesforce's Peter Schwartz.
The fifth-gen net is much more than “fourth+1”
5G is coming and is going to bring changes, but it's more than just a plus-one on 4G, says Salesforce's Peter Coffee.
Transformation in retail is no luxury
Jamie Merrick shops around for exemplars of digital transformation in action across high profile retail brands.
To be; to think; to know
We are on a frontier of old concepts in new contexts – and we must arrive at new understandings, says Salesforce's Peter Coffee.
Time to view customers through a 360° lens
Why the need for a 360° view of the customer has never been greater.