AI has the potential to give a welcome boost to the value of enterprise search, but knowledge management vendor Guru believes humans need to be in the loop.
The announcement of the Customer Success Score is the latest move by Salesforce to support customers move to AI.
Making sure that Salesforce tech is up to scratch before it gets into customers hands is part of the CIO mandate.
After almost 19 years as founding CEO of pureplay Salesforce consultancy Bluewolf, followed by two years running professional services for Salesforce, Coastal Cloud's new CEO Eric Berridge knows a thing or two about how to succeed as a Salesforce partner.
Catching up with Heather Black, founder of Supermums, to talk AI ambitions.
The inspiring story of Kaelan Moss and the surprising key to his first Salesforce job.
A significant push to democratize generative AI use.
Customer 360 and enterprises have come a long, long way together - and there's more road to travel.
PR pitches can spark a great story - but too often, they wind up in the virtual recycling bin. Here are ten notorious PR mistakes to avoid, all based on real life encounters from diginomica inboxes. These "close encounters of the worst kind" can be avoided - we'll explain how.
Now in its second year, the Tercera 30 listing reveals the changing opportunities for technology services firms and the impact of AI and composable architecture.
The potential of enterprise events goes far beyond the reality. But there is fresh thinking afoot, on designing for serendipity and providing transformative experiences. For this think piece, I impose a practical challenge: provide examples event planners can pull into fall events.
Business leaders are exploring how best to implement generative AI - Salesforce's Steve Corfield sets out the foundations for success.
In the second part of my interview with Dr. Vishal Sikka, founder and CEO of Vianai Systems, we discuss a novel question: can enterprise tech redeem itself with generative AI? Sikka also shares the top questions customers should ask - to separate solid generative AI vendors from pretenders.
Technology buyers mess up a lot of potential deals. Smart sellers know which buyers will create problems and either avoid these buyers or have some workarounds. If your firm is thinking of buying some tech, read this to be able to attract great sellers and keep them engaged. Oh, and watch out for the vision thing…
B2B video has enormous potential - and yet there is bland/overproduced B2B content all over social channels. During this illustrated recap of our recent show, Brent Leary shares the secrets to his portable video kit - and what makes B2B video content great (or not).
2023 - we’re terrified of AI, but simply must have it! (Even though we lack any skills, says research.)
