Dreamforce 2023

Dreamforce 2023 - the wrap This article is sponsored by:

Another year, another Dreamforce - here's the skinny to wind up a very busy week...

Dreamforce 2023 - regulating AI begins at home, says Salesforce Government Affairs EVP Eric Loeb This article is sponsored by:

Government-led legislation would be great, but in the meantime AI tech firms should make voluntary commitments around risk and safety.

Dreamforce 2023 - back-to-basics marketing thinking from Salesforce CMO Ariel Kelman This article is sponsored by:

Kelman has returned to Salesforce at an interesting time as the company pivots towards being an AI firm - or does it?

Dreamforce 2023 - why the AI boom is an opportunity for everyone, according to Salesforce CEO Marc Benioff This article is sponsored by:

There are new companies to be built and money to be made, not least for San Francisco.

Dreamforce 2023 - Salesforce CIO Juan Perez on the importance of being 'Customer Zero' This article is sponsored by:

Making sure that Salesforce tech is up to scratch before it gets into customers hands is part of the CIO mandate.

Dreamforce 2023 - a lot of generative AI value actually comes from hallucinations, says OpenAI founder Sam Altman This article is sponsored by:

Some visions of a future shaped by generative AI from Sam Altman. Enthused or scared? Take your pick!

Dreamforce 2023 - Salesforce COO Brian Millham on IT budgets, AI investment and loving his job This article is sponsored by:

Brian Millham is the man who stayed. Coming up for a quarter of a century with Salesforce, he's now COO and running a huge amount of the show.

Dreamforce 2023 - ex-Bluewolf founding CEO Eric Berridge takes the helm at Coastal Cloud This article is sponsored by:

After almost 19 years as founding CEO of pureplay Salesforce consultancy Bluewolf, followed by two years running professional services for Salesforce, Coastal Cloud's new CEO Eric Berridge knows a thing or two about how to succeed as a Salesforce partner.

Eric Berridge, CEO, Coastal Cloud - @philww

Dreamforce 2023 - KLM consolidates customer data with Service Cloud, contemplates AI's potential This article is sponsored by:

Airline uses Service Cloud to take customer experiences to new heights.

Dreamforce 2023 - Supermums aims to train up raft of women AI experts This article is sponsored by:

Catching up with Heather Black, founder of Supermums, to talk AI ambitions.

Dreamforce 2023 - Salesforce gives $2 million to education non-profits to ensure underserved communities don’t miss out on gen AI benefits This article is sponsored by:

Organizations will develop AI coaches for students and teachers.

Dreamforce 2023 - Williams Sonoma CEO Laura Alber warns there can be nothing artificial about AI when used to enhance customer experience This article is sponsored by:

AI can be used to help retailers enhance customer experience, but there needs to be truth and trust in what you do, says Alber.

Dreamforce 2023 - “We call them hallucinations; I call them lies!” Benioff’s call to arms around the generative AI trust gap This article is sponsored by:

The Dreamforce keynote was a heady mix of AI evangelism and cautionary pragmatism as Benioff set out to frame how the generative revolution needs to happen.