Parsing some new research around the roles of content and social platforms in marketing.
A strong start to fiscal 2020 for Salesforce as the CEO world drills down on growth and re-skilling.
Salesforce International President Miguel Milano - Brexit prep is under control, but Europe's skills "catastrophe" needs an academic approach
A catch-up with Salesforce's International President against a backdrop of Brexit, venture capital and Europe's skills "catastrophe".
There is an ongoing debate on whether machines can replace humans when it comes to copy generation. But there isn't enough talk on how AI/ML can help copywriters do their jobs better. Persado aims to change that.
Events management firm Lincoln West has some specific demands for its Zoho CRM system.
The luxury goods retailer has consolidated disparate, homegrown systems onto SAP.
BMW has seen a big improvement in customer satisfaction by using Qualtrics to enable a more responsive customer experience - but will it save the industry?
This week - voice search isn't waiting for the enterprise. Also: why CEOs can't delegate AI responsibility. Fresh looks at digital transformation contrast with digital duopolies. Your whiffs include: mocking open offices, and a new low for dynamic personalization.
WW is the new brand, but the customers didn't make the connection with WeightWatchers. Doh!
GDPR was one enabler for change at Travel Visa Company.
A work-in-progress, but Zoho's European ambitions are taking place.
Humbled, repentent and only looking at a $5 billion fine, Facebook CEO Mark Zuckerberg should thank his lucky stars.