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Reaching enterprise buyers - why do B2B marketers fall short on the content that could help them the most? This article is sponsored by:

Why do marketers lose out on the trust-building power of content? It's a riddle, but a content strategy podcast with Ben Worthen of Message Lab jolted me. Why is the "idea store" almost as important as the product store? Grab your summer beverage of choice, and let's do this.

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Bed, Bath & Beyond loses its omni-channel turnaround CEO as beleagured retailer slashes a third from its CapEx spend This article is sponsored by:

More trouble for Bed, Bath & Beyond as its omni-channel transformation driver Mark Tritton is out as CEO as the retailer announces terrible Q1 numbers.

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Plan early for Christmas! Salesforce research suggests the retail Holiday season in the Vaccine Economy remains complex This article is sponsored by:

The stores are re-opened and digital growth has slowed down. What does this year's Holiday season hold for retailers and consumers? Salesforce's Rob Garf and Caila Schwartz have some thoughts on the shape of things to come.

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What I’d say to me back then – ServiceMax’s Liz Carter on why it pays to be a risk-taker This article is sponsored by:

The tech sector has more opportunity than ever for women to build long-term careers, argues ServiceMax's Liz Carter.

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Adobe reports record Q2 revenue - CEO confident on future, despite macroeconomic uncertainties This article is sponsored by:

The market didn’t react too favorably to Adobe’s weaker than expected outlook, but CEO Shantanu Narayen is clear that all the signs point to continued success.

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Best foot forward with Salesforce - the new world of retail according to Shoe Carnival and Crocs This article is sponsored by:

Two leading footwear retailers spoke at the recent Salesforce Connections event about how they're creating more personalized experiences for their customers.

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