Latest stories RSS icon

Can you get a decent enterprise news briefing from Alexa? Yes - here's how This article is sponsored by:

You can still get a pretty good daily enterprise briefing from your Alexa devices (and phones) - customized to your interests. Now, diginomica has its own general skill, and Flash Briefing skill as well. It does take a bit of effort to organize your news and skills, but if you spend time on Alexa, it's worth it.

exec-with-bullhorn
Main content

More stories

Enterprise hits and misses - marketers grapple with generative AI, security is an identity problem, and OpenAI has an up and down week This article is sponsored by:

Marketers are bullish on generative AI, but is content "creation" the best use case? Security is an identity problem, with hackers exploiting trusted credentials. OpenAI notches a win via Apple (and Siri), but a new open letter keeps ethics on the front burner (for now). Your whiffs include a PR pretzel-twisting competition.

Business team applauding

Visual storytelling and AI - why the secret to success is knowing your customer This article is sponsored by:

Customers struggle to create enough high-quality digital content that meets their customers’ needs - or at least, that’s the view of TJ Leonard, CEO of Storyblocks, a video creation platform. Is AI coming to the rescue? It can help, but it's only part of the answer. The wider answer lies in telling the right stories at the right time.

what's the story

B2B buyer engagement is a year-round endeavor - and AI isn't going to solve it This article is sponsored by:

B2B buyers have changed - but has sales and marketing kept up? I believe the answer is no - and an AI hail mary isn't going to fix this. There's a better way to engage informed buyers. For the first time, I pull content strategy, analyst/influencer relations and creative event design into one illustrated flow.

puzzle-solving-team
Loading
A grey colored placeholder image