Adobe Summit 2021 - Lincoln Financial on the role of data in a marketing system of record
Adobe Workfront customer Lincoln Financial explains how to get value from all the data collected in a marketing system of record
Analytics planning and data analysis
Adobe Summit 2021 - Turning a face-to-face organization into a digital-only business at RICS
How the Royal Institution of Chartered Surveyors (RICS) delivered its digital transformation program in weeks rather than years due to COVID-19.
Adobe Summit 2021 - how Ben & Jerry’s scales and optimizes its creative assets
Creative assets are central to how Ben & Jerry’s speaks to its customer base. But how do you optimize creative marketing when your product reaches people globally?
Mapping out Halfords digital transformation road trip - a lengthy journey through e-commerce, data integration, cloud telephony and ERP
Halfords has been engaged on a long-running digital transformation program that takes in Salesforce, SAP, 8x8 and Microsoft.
Workday comes to bury ERP and prise finance from its grip
RIP ERP says Workday as it reveals its vision of data-driven apps and explains how a new finance solution is helping to prise open new opportunities in manufacturing
Is there life on Mars? Let’s analyze the situation with Tableau
Giving staff a suit of digital armor is one of the objectives of Mars use of Salesforce's Tableau data analytics offering.
Three practical ways AI will help finance shape up for the future
AI in finance is capable of much more than shortening processes by a few days here and there. Erik Zahnlecker of Sage AI Labs shares three concepts that make the most of the growing financial data available to customers.
Mid-sized and smaller companies find new opportunities to improve talent, bolster training in COVID era
COVID-19 creates talent challenges for all companies and mid-sized and smaller ones may be even more impacted. Workday's Barbry McGann shares four opportunities that the changes also bring.
Park 'N Fly finds the right space for Dynatrace to boost the car parking customer experience
Parking could soon become the start point for a growing array of customer experiences.
How can Bayesien Inference support complex decisions? A practical guide to an overlooked approach
For decision makers grappling with data, Bayesian Networks are an overlooked asset. Affordable? Yes. Performance and applicability to edge devices? Yes again. Here's a practical guide to how Bayes Nets can solve enterprise problems.
How Rolls-Royce is improving engine sustainability with real-time data and digital twins
Rolls-Royce is using cloud-based technologies to help its customers in the aviation industry avoid unplanned grounded planes, with real-time data from hundreds of engine sensors.
How TransTrack uses GoodData to help public transit organizations adapt - an illustrated view
The transportation sector was amongst the hardest hit by the pandemic. So how was TransTrack able to serve their public transportation clients, and come through with the data they needed? This illustrated story includes TransTrack's own GoodData analytics views - and the metrics that drive them.
Domopalooza 2021- the curious case of democratizing data for business benefit
Curiosity may have killed the cat, but it can be a major enabler to useful exploitation of data analytics at a business level, if the right culture is in place.
