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Understanding the digital thread and the importance of service in extending the life of an asset This article is sponsored by: ServiceMaxLogo-PrimaryBlueGreen

It's essential to maximize the best possible use of data available in the digital thread of assets in field service management. Joe Kenny of ServiceMax explores the key aspects and the practical achievements that manufacturers, operaters and service can realize by enabling that digital thread.

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Nationwide moves beyond customer experience surveys to conversational analytics with Qualtrics XM Discover This article is sponsored by:

US financial services giant Nationwide has found that survey have their time and place for improving customer experience - but that real-time data from Qualtrics XM Discover can drive near real-time ‘insight to action’.

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Does the data support those layoff plans? Survey reveals how services businesses conquer uncertainty This article is sponsored by: FinancialForce-logo

As workforce disruption continues, how can business leaders make the most of key data and ensure knowledge workers feel informed and creative rather than disengaged? FinancialForce's Simon Jones shares critical ways that can help to retain and support talent while keeping businesses afloat.

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Process mining reinvented - why a consumer-grade user experience is a must have This article is sponsored by: Celonis logo © Celonis

For process mining software to become the next essential business system, Product and Engineering teams must reinvent the user experience, says Vaishnavi Sashikanth, Chief Engineering Officer at Celonis.

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Shadow IT never dies - why spreadsheets are still running your business This article is sponsored by:

Fifteen years ago, I logged my concerns about the limitations of Excel. Have we overcome these problems? Has the downside of spreadsheets been reduced? A deeper look sees progress in some areas - and plenty of spreadsheets.

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ThoughtSpot gives GPT an enterprise analytics focus This article is sponsored by:

ThoughtSpot is using AI to let non-data-experts get insights from their data. Will data professionals see that as a threat? Its CTO goes on the record.

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Virgin Voyages sets sail with experience data using Qualtrics This article is sponsored by:

As a new business, Virgin Voyages has made it a priority to invest in experience from the start. Key to this has been the use of experience data from Qualtrics.

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Cookiepocalypse - reinvent your first-party data strategy with data streaming This article is sponsored by: Confluent logo

That's the way the third-party cookie crumbles - Massimiliano Ciccone of Confluent addresses the challenges and possibilities of tracking and benefiting from the right data as the digital advertising industry undergoes a radical change in data privacy.

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TrailblazerDX - delivering actionable analytics to advisors at RBC Wealth Management This article is sponsored by:

At RBC Wealth Management, a dedicated Center of Excellence works with Salesforce admins to design analytics dashboards that help financial advisors engage better with clients.

Greg Beltzer, RBC, speaks at TrailblazerDX - @philww
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Qualtrics CEO Zig Serafin - ‘the new blueprint for operating a digital company is experience’ This article is sponsored by:

Whilst market watchers eye Silver Lake’s takeover bid of Qualtrics, CEO Zig Serafin is laser-focused on bringing the human touch to enterprise technology with the vendor’s experience management platform.

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American Express drives Qualtrics experience data through its organization to change the way it does business This article is sponsored by:

American Express is delivering experience data to multiple levels across the company, in near real-time, to understand how it can better service its customers.

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From silos to Snowflake with new Outreach alliance This article is sponsored by:

Outreach enables data sharing with Snowflake, giving deeper insights into what's working/not working.

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How KFC, Stanford Health Care and EY are using Qualtrics to put empathy at the core of their experiences This article is sponsored by:

Three companies, from three different sectors, are using Qualtrics’ Experience Management tools to align both customer and employee experience - with empathy at the heart of the strategy.

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Three ways women are making a difference in data This article is sponsored by: Confluent logo

Confluent's Stephanie Buscemi shines a spotlight on women in data who are making a difference in closing the gender gap, advocating for empowerment and driving data innovation.

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The return of Josh James - as founder reclaims CEO seat, what's next for Domo? This article is sponsored by:

He's back! Domo founder Josh James has returned to the CEO role at a time when the macro-economic climate is making life tougher for enterprise software firms.

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