In the first part of this special report, executives from three end user organizations - Graze, Booker Group and Lloyds Banking Group - talked about the impact of digital on their business sectors. In part two, talk turns to infrastructure, wearables and the Internet of Things.
In the second part of our look at Home Depot's ecommerce strategy, Kevin Hofmann, President of the firm's Online business, talks about the developing customer experience.
Home Depot is one of the US's leading retail brands and digital investment is a priority for Kevin Hofmann, President of the firm's Online business.
Gail Moody-Byrd shares her experience as customer / fan of the Golden State Warriors and how they captured her heart and soul.
The BBC's decision to push into content marketing creation for commercial clients will be seen by critics as one more nail in its state-funded coffin.
Social media shaming leads to Apple's capitulation - are there lessons for customer experience management from Taylor Swift's outburst?
Hank Barnes of Gartner is conducting in-depth research on the enterprise buyer. Some of his findings, including the role of influencers in the buying process, are eye opening.
Can omnichannel and digital investment help to turn around fortunes at the Gap? The group's various brand owners think it can
The bank's chief administration officer said that RBS is improving its digital experience for customers – but will they listen?
Dutch electronic giant Philips is using data drawn from customer reviews and ratings to market its products, drive new product development and even appraise its own staff.
Digital marketing big shot Stein IAS is the latest partner for predictive analytics vendor Lattice Engine and another supporter of the Oracle Marketing Cloud.