Lands End CEO Jerome Griffith inherited an e-commerce company that didn't operate like an e-commerce company. Three years later, things are looking up.
NRF 2020 - customers are generating a gold mine of operational data, and Oracle wants to do something about it
Retailers are reclaiming the power of storefronts. But that's not going to work if they have a data silo problem. Here's what Oracle had to say about these trends at NRF 2020 - and what they're doing about it.
NRF 2020 - Starbucks CEO warns retailers not to forget the human being at the heart of their digital thinking
Starbucks has been a digital pioneer, but hasn't forgotten that retail is ultimately about human beings - both behind the counter and in front of it.
NRF 2020 - retail must take back control of its digital future, says Microsoft's Nadella as IKEA cuts loose from Amazon
"You cannot be cool by association with a tech vendor." Retailers need to build out and skill up their own digital stacks and not depend on third parties, such as a certain online behemoth...
FinancialForce is keeping a close eye on customer success and adoption as it introduces new Salesforce-powered workspaces and predictive analysis
No, knowledge workers aren't the most valuable enterprise asset of the 21st century. Experience workers are the new elite
In part one of this miniseries, I set out the scale modeling landscape in broad strokes. In this part I talk to how it works from a commercial perspective.
Bed, Bath & Beyond's new CEO has inherited a need for digital investment just to play catch-up on basic omni-channel retail capabilities.
Why purpose transformation matters as much as digital transformation - CEO learnings from Unilever and Salesforce
Salesforce has been a prime mover in corporate activism in the Fourth Industrial Revolution, but the importance of purpose can be seen at Unilever at the tail-end of the first.
Scale modeling might be something more commonly associated with the older generation but it is a world apart from my childhood memories. Here's what it looks like today.
Today's informed B2B buyers map their own customer journeys. Landing pages are an anachronism in a customer-centric website
The elusive omni-channel retail balance in digital transformation - two exemplars of what happens when it goes wrong
Getting the right balance between online and offline has proved tricky for lots of retailers, as this week's developments at Pier 1 and Forever 21 remind us.
California's CCPA, now in effect, brings data privacy into focus on U.S. shores. But does meeting privacy guidelines like GDPR and CCPA lead customers to trust marketers? Not so fast.