CloudWorld 23 - the last word This article is sponsored by:
Looking back at the best of the recent Oracle CloudWorld gathering in Las Vegas.
CRM and customer experience
Breaking free of pilot agony – how manufacturers can find a way through the roadblocks
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The ability to scale up pilot programs can be challenging for manufacturers. Michael Ouissi of IFS shines a light on how to overcome the barriers to escape from pilot purgatory.
Tesco's online proposition thrives post-pandemic with more digital innovation to come This article is sponsored by:
Tesco's omni-channel mix continues to deliver results.
Zendesk extends its generative AI offering, balanced by new data privacy measures This article is sponsored by:
In New York today, CX vendor Zendesk expanded its AI offerings with new industry- and function-specific models, a voice transcription function, and advanced data privacy features.
More than a cliché - why service needs to be a team sport
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Success is best when it's shared. Sumair Dutta of ServiceMax examines why the same applies to service data - and why organizations who don't work as a team are destined to fail at servitization.
B2B's 'digital concierge' - getting up close and personal with Drift's new product offerings This article is sponsored by:
Jaime Sommers had a bionic ear. What B2B marketers need is bionic chatbots, says Drift.
Beyond Sentiment Analysis - Authenticx revivifies millions of customer interactions This article is sponsored by:
Companies store countless interactions in their call centers, sometimes millions, but need helpful interpretation.
Guru expands the reach of its AI-assisted, human-verified enterprise knowledge search app This article is sponsored by:
AI has the potential to give a welcome boost to the value of enterprise search, but knowledge management vendor Guru believes humans need to be in the loop.
Scoring Salesforce's latest Customer Success initiatives - "be Netflix in a sea of Blockbusters"
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The announcement of the Customer Success Score is the latest move by Salesforce to support customers move to AI.
'Who doesn't want to know what's happening in real time?' - Tableau CEO Ryan Aytay on democratizing analytics
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An interview with Ryan Aytay, who became Tableau CEO in May, on the changing nature of the vendor's user base and the impact of AI on data analytics in the enterprise.
Enterprise hits and misses - smart cars aren't private, Dreamforce does AI, and ethical AI debt is a thing This article is sponsored by:
Dreamforce is in the books - and we've got your curated analysis. AI took center stage - but how would I grade the approach? Smart cars might be smart, but they are also data privacy sieves. Real-time is a work in progress, and ethical AI debt is real. As always, your whiffs.
Enterprises will test the limits of LLMs - and ChatGPT is just the beginning This article is sponsored by:
The fall event season is upon us, and customers have plenty of generative AI questions - but are vendors ready? Here's the questions I'll be pressing, starting with: the impact of industry-specific LLMs, and the debate over AI pricing. Let's see who responded to my PR challenge.
Four reasons why the new Data Cloud is so strategic for Salesforce
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AI governance, data consolidation, IT modernization - these are all factors that make this week's announcements of an upgraded Data Cloud and new Einstein 1 platform strategic for Salesforce.
