Parsing some new research around the roles of content and social platforms in marketing.
How do you build a cohesive company culture? ServiceNow's Philip van der Wilt draws on personal experience to offer some leadership learnings
When you wish upon a cloud - Make-A-Wish UK's CEO on creating "life changing experiences" for seriously ill children
The CEO of Make-A-Wish UK explains how the charity has built a Wish Cloud using the Salesforce platform.
The venerable City of London based asset management business has opted for use of virtual desktops to provide inherent data security, maximum flexibility for its staff, and management/infrastructure cost savings.
How do you ignore the noise and prioritize what's necessary? Workfront CEO Alex Shootman updates the Eisenhower Principle for our era of digital distraction
Target is a welcome use case exemplar of retail digital transformation with the store at the heart of the omni-channel strategy.
Skills gaps, funding innovation and asking digital transformation questions - Salesforce UK head Paul Smith tours key topics
A chat with Paul Smith, Salesforce UK General Manager, as the firm's World Tour hits London.
With the acquisition of conversational messaging hub Smooch, Zendesk connects its Sunshine CRM and CX platform into the mobile consumer experience
Citrix Synergy – Citrix tries to bury its tech beneath what do you want to do and why you want to do it
At face value this is another company offering users a 'platform' option, but Citrix looks closer to appreciating what the really involves than others. But it does have history to make this work.
Sceptical about Facebook's conversion to privacy evangelist? You're not alone...
WW is the new brand, but the customers didn't make the connection with WeightWatchers. Doh!
GDPR was one enabler for change at Travel Visa Company.
A work-in-progress, but Zoho's European ambitions are taking place.