Mobile

Dreamforce 2023 – Lamborghini streamlines multiple apps and disparate data as Salesforce tech stacks up This article is sponsored by:

Luxury car maker connects to its customers, and customers connect to their cars with Heroku-based mobile app

888 Holdings lines up multi-channel players and platform This article is sponsored by:

Digital talent and a unified platform are the name of the game for 888 Holdings and its William Hill retail arm

Heap adds mobile SDKs to track mobile experiences This article is sponsored by:

Too often we think of customer journeys and experiences in silos. Heap is offering mobile SDKs to activate tracking across all digital properties, to get a holistic view.

Man using mobile payments online shopping and icons showing omnichannel © PopTika - Shutterstock

Plan now for 6G, expert panel says This article is sponsored by:

What might next-generation 6G networks offer us, and why?

Image of someone holding a smartphone with a connected city in the background

Salesforce looks to enable field technicians as the new frontier of customer experience This article is sponsored by:

How modern technology is changing field technicians from digital outcasts to frontline customer experience ambassadors - a conversation with Taksina Eammano, EVP & GM Field Service at Salesforce.

Man providing fridge repair service with customer © Elnur - Shutterstock

Interactive quizzes help broadcaster KAN 11 score mobile engagement goal This article is sponsored by:

Israel’s state broadcaster KAN used Sport Buff technology to engage thousands of viewers during the World Cup – and now it wants to do even more.

MessageGears acquires Swrve, adding mobile messaging to customer marketing This article is sponsored by:

MessageGears makes a major mobile move with its acquisition of Swrve.

Frictionless Enterprise - the evolution of the digital user experience This article is sponsored by:

We start the New Year with the next in our series on the journey to Frictionless Enterprise, as Phil Wainewright examines the ongoing evolution of the digital user experience.

Young female engineer at work with digital UX © metamorworks - shutterstock

Primark looks to click-and-collect to give physical stores TARDIS capabilities This article is sponsored by:

Primark stores won't be able to travel in time, but they will become bigger on the inside courtesy of click-and-collect (at last!)

Zendesk Relate - how conversational CRM is changing the hotel experience This article is sponsored by:

Hospitality brands such as Four Seasons and Soho House are using messaging and mobile apps to improve the guest experience.

Spa at Four Seasons Anguilla © Four Seasons Ken Seet

UX accessibility must move beyond developers - Karen Hawkins on how to turn digital accessibility into a team practice This article is sponsored by:

UX accessibility is no longer a nice to have. But if you put this solely on your developers, it's not going to work out. Karen Hawkins of eSSENTIAL Accessibility explains how to take digital accessibility further; I reflect on diginomica's UX lessons as well.