NRF 2021 - the vendor view on what's in store for retail transformation
Experts from Google, Microsoft, Oracle, Salesforce and SAP offer their thoughts on what comes next after the COVID disruption of retail.
UX and application design
Brewing up a strong data foundation with Tableau - Starbucks gains critical insight into consumer behavior, store usage and...er, restrooms
Starbucks use of data analytics has enabled it to pivot to meet changing customer behaviors during the COVID crisis.
Subscribing to long-term relationships - Birchbox makes customer support a thing of beauty with Zendesk
Effective customer support needs to center on building long-term relationships with subscribers at the New York-based beauty products firm.
Electronics retailer Elkjøp turns to Azure and Neptune to get that Apple Store experience
Nordic electronics chain Elkjøp - part of Dixons Carphone - bucks retail blues to invest in bricks-and-mortar customer experience
Instinctive isolation from online living - another complication to upset enterprises tech-enabled return to the workplace
Months of living via Zoom may have put paid to many employees desire for work’s social environment and that’s something enterprises need to factor into their post-COVID thinking now.
Saying 'I do' to a unified customer experience - The Knot Worldwide looks to personalised marketing as COVID disrupts wedding plans
The $100 billion a year US wedding industry has been severely disrupted by COVID restrictions. That's created personalisation challenges for The Knot that it's addressing via Salesforce Marketing Cloud.
Data reveals omni-channel retail passed its biggest stress test during the 2020 Holiday season, but what happens next?
Retailers wanted to 'spread the load' for the 2020 Holiday season as millions more shopper turned to online. Good plan, but how did it work out in practice?
Digital soars, offline slumps at Bed, Bath & Beyond - time to keep calm and carry on the omni-transformation
Bed, Bath & Beyond was a 2020 omni-success, but the start of 2021 has seen a return to losses. Just a bump in the transformation road?
2020 - the year retail faced its greatest challenge...with mixed results
The omni-channel balance was never more important in retail circles than in 2020 - and the challenges that raises will carry on into 2021...
2020 - the year in martech
Marketing against a backdrop of COVID-19 and the rise of online interactions...
Disability charity Scope aims for great UX and great accessibility across digital assets
Scope’s use of Sitecore was key to new online outreach to achieve ‘everyday equality’
DreamTX - digital transformation and customer engagement on the menu at energy giant ENGIE
Pizzas, symphonies and happy customers - ENGIE Belgium's CIO outlines the utility's transformation journey with Salesforce.
Bentley Motors drives towards digitally-enabled sustainability with Salesforce
As it motors into its second century in business, Bentley is transforming into an exemplar of sustainability in action as it ups its digital capabilities.
