UPS is a global pick-up and delivery business that is changing the way it services its customers and employees, with ServiceNow.
My last piece on the myth of hyper-personalization stirred the pot - but I didn't do enough to establish a viable alternative. So grab your beverage of choice, and check my outspoken argument for where sales and marketing should head in 2021.
How an AI service won me over by becoming an AI platform - the Otter.ai machine learning transcription example
I'd had plenty of satirical fun at AI's expense. But AI has also changed my content workflow. Here's how an AI service can become an AI platform, overcome glitches, and achieve a different level of user loyalty.
Home Depot's 400,000 associates present an HR management challenge at the best of times, but once COVID struck, the complexities increased...
Matt Taylor, Global VP for GTM Operations at ServiceNow, explains how digitisation plays a vital role in creating a sustainable business. And a sustainable business is a valuable business.
TSB has brought systems management back in-house, away from parent company Sabadell. ServiceNow is playing a key role in supporting the ownership of the bank’s IT.
Multiple social media bans are stirring up the debate about the place that social media platforms play in public discourse. Heres' my two penn'orth.
Intellyx analyst Jason English talks with New Relic CPO Bill Staples about how to achieve observability in support of today’s cloud-native applications
Putting a tech Band-Aid on going digital is a fool's errand. It requires a much deeper set of changes.
Matt Taylor, Global VP for GTM Operations at ServiceNow, explains how companies will excel in 2021 if they understand that you can’t have digital success without thinking about company culture too.
BP has created a Digital Skills Academy to develop new technical capabilities and support innovative ways of working.
Empower your user integrators for a more connected experience, says MuleSoft's Paul Crerand.