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Adobe Summit - generative AI takes a front-row seat This article is sponsored by:

The Adobe Summit is in full swing, and there’s no shortage of product announcements. As we dive into what’s new, we start to see the impact of generative AI on creating and driving better customer experiences across all channels

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Generative AI 'knows nothing' says Software AG's CPO. So what are the enterprise use cases? This article is sponsored by:

Amidst all the excitement about generative AI, what is its real use in the enterprise? We talk to Stefan Sigg, CPO at Software AG, and add some thoughts of our own.

 Assorted mechanical robots photo by Jehyun Sung on Unsplash
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Enterprise hits and misses - generative AI gets enterprise scrutiny, Credit Suisse gets a lifeline, and digital transformation failures get dissected This article is sponsored by:

This week - tech vendors have a lot to say about generative AI - and so do I, thanks to new field reports. Credit Suisse avoids the abyss (and so do we), and tech spending gets a fresh look via the latest data. In the whiffs section, I debut my first generative AI animation.

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ThoughtSpot gives GPT an enterprise analytics focus This article is sponsored by:

ThoughtSpot is using AI to let non-data-experts get insights from their data. Will data professionals see that as a threat? Its CTO goes on the record.

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Steady growth from Adobe in FY23 Q1 earnings, generative AI on deck for next week's Summit This article is sponsored by:

Steady earnings progress from Adobe as it reports for Q1 of FY2023 and sets the scene for next week's Adobe Summit and its take on generative AI

Adobe FY23 Q1 - screengrab from earnings call
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Chatting about ChatGPT - enterprise tech leaders set out their generative AI stalls This article is sponsored by:

The Morgan Stanley Technology, Media & Telecom Conference opened up opportunities to present enterprise tech vendor visions around the likes of ChatGPT.

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Avoid the pitfall of building CX from a spreadsheet - Zendesk adds proactive messages to conversational experiences This article is sponsored by:

Zendesk releases proactive messaging as part of an immersive CX as customer enquiries continue to rise. How do companies find the right cadence for a personalized approach that treats customers as people without being clingy?

Chatbot assistant conversation, Ai Artificial Intelligence technology concept. Casual business man chatting with chatbot via mobile smart phone application while working on laptop computer © TippaPatt - Shutterstock
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Enterprise hits and misses - Generative AI is put to the enterprise test, while the Silicon Valley Bank implosion leaves innovation fallout in its wake This article is sponsored by:

This week - Silicon Valley Bank implodes. Once the crisis is averted, what will the innovation fallout be? Generative AI's hype machine is put into enterprise context - will the guardrails and ROI be enough? Your whiffs include a very Meta move, and the revenge of the floppy disk.

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Drilling into Einstein GPT - is generative AI trustworthy enough for enterprise use cases? This article is sponsored by:

Salesforce revealed it is adding generative AI to its products. But is this technology trustworthy enough for enterprise use cases? We drill into the risks and potential mitigations.

Kathy Baxter, Clara Shih, Salesforce - @philww
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