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Putting "more wood beyond the most important arrows" - Neil Barua's priorities as he steps up as PTC CEO this month This article is sponsored by:

As the CEO succession reaches its end game, there's a long game plan in place to help industrial manufacturing customers transform in an increasingly complex market.

An image of Neil Barua

Don't sell-and-forget! OEMs must service products sold through an indirect sales channel This article is sponsored by: ServiceMax logo © ServiceMax

Once a manufacturing product is sold through an indirect sales channel, it can be the end of the line for service revenue and customer relationships. Coen Jeukens of ServiceMax argues that it's time to establish a digital thread.

Infinite metallic loop digital thread concept © PIRO4D - Canva.com
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