Amazon’s stunning decision to give up on New York for HQ2 is baffling and a little bit mysterious.
No digital experience is perfect out of the gate. Testing and optimizing experiences should be a given to any brand or publisher that wants to succeed.
No mid-life crisis for Ralph Lauren as it leverages digital and social in pursuit of a ‘streetwear’ customer.
H&M customers can now Click-and-Collect in 7 out of 47 markets – a ‘boast’ that illustrates the retailer’s omni-channel nightmare
H&M’s digital sales are rising, but the omni-channel mix is wrong and online innovation is hopelessly behind the curve.
Facebook’s clean-up costs are soaring, but so are profits and revenues and user numbers and advertisers. Why change?
Starbucks and Uber Eats want to bring your morning coffee to your front door.
Yes, it’s tough to build brand loyalty in e-commerce. But it’s absolutely possible, and you don’t have to be Amazon to do it. You do have to get the foundation right – and reduce the buying friction.
Bed, Bath & Beyond has a makeover plan, but it’s moving at a very slow pace.