Salesforce hits silver - a tale of two towers a quarter of a century apart This article is sponsored by:
Salesforce is officially 25 years old today. Some reflections on the first quarter of a century.
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Salesforce is officially 25 years old today. Some reflections on the first quarter of a century.
Zig Serafin, CEO of Qualtrics, explains to diginomica that the proliferation of AI means that consumers will pay a premium for human-like experiences with organizations. But we need AI to build a ‘memory’ of our consumers to facilitate how we engage with them.
Einstein 1 Studio becomes available to coincide with the opening of the Salesforce TrailblazerDX conference, where application builders will get hands-on with the AI automation toolset for the first time.
Target pulled off a re-imagining of its business model several years back to considerable effect. Can it pull off the same trick twice? CEO Brian Cornell is thinking long game.
Generative AI is going to be a game changer, according to thredUP CEO James Reinhart.
NVIDIA stock is on fire. Workday makes an acquisition. Surge pricing is not loved. Benioff gets quote of the week. It was a wild week indeed. Here are the hits, misses and whiffs of the last week of February.
Belcorp has made a major commitment to conversational AI and is using Kore.ai’s ‘Jessica’ virtual WhatsApp field sales force assistant to help its customer-contact workforce
We speak to the SVP of Salesforce AI about the work that's gone into creating the Einstein Copilot digital assistant and its likely impact on how people use Salesforce.
A strong end to fiscal 2024 for Salesforce. For fiscal 2025, there are some clear priorities ahead, according to CEO Marc Benioff.
Geopolitics and a transforming oil and gas industry mean that small margins matter. Zach Arnold of ServiceMax customer Westmor explains how existing asset data can make a huge difference to the bottom line.
Macy's has a plan - or rather, Macy's has another plan! What chance that new CEO Tony Spring can pull this one off?
Thoughtful generative AI applications are starting to become available. Pega’s new tools have a couple of pleasant surprises to note. Here’s a quick look at its Knowledge Buddy technology.
Steve Hammond, Salesforce EVP and GM of Marketing Cloud, explains the thinking behind the firm's latest offering.