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Toyota Finance Australia adopts Pega as buyers increasingly expect fully digital experiences This article is sponsored by:

Car buyers are not only doing research online when looking to purchase a new vehicle, but are increasingly willing to carry out the whole purchasing process digitally. Toyota Finance Australia is adapting to these changing needs with Pega.

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Zendesk heads into "a new chapter" with $10.2 billion acquisition taking the firm private This article is sponsored by:

Zendesk has been troubled by ongoing scuttlebutt about its future. Heading private again should put an end to that.

Mikkel Svane CEO Zendesk
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ServiceNow and Qualtrics progress partnership with new tool that puts experience and operational data side-by-side This article is sponsored by:

ServiceNow announced its partnership with Qualtrics at the beginning of last year, with a priority to bring experience data into its workflow platform.

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The SAP CX review - what we learned at Sapphire Orlando, and what lies ahead This article is sponsored by:

SAP CX didn't get the main stage time at SAP Sapphire Orlando, but behind the scenes, spirited discussions took place. Grab your summer beverage of choice, and check out what I learned from these debates - as well as my first sit-down with Ritu Bhargava, President & Chief Product Officer, CX/CRM at SAP.

SAP's Ritu Bhargava at Sapphire Now Orlando
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CRM is about more than management - it’s conversations This article is sponsored by: Zendesk logo transparent 250x150px

Another term has hit the CX landscape. But conversational CRM is far more than a buzzword. Mike Gozzo of Zendesk shows why it’s a series of concrete innovations that change how we think about sales and service, and how we measure success.

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Trust and honesty - what the Connected Customer wants from brands in the Vaccine Economy This article is sponsored by:

COVID has had an impact on what's expected in terms of good customer experience, according to a new Salesforce study.

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Is your service strategy fit for purpose in today’s economy of uncertainty? This article is sponsored by: Zendesk logo transparent 250x150px

Customer service is higher priority than ever for business growth. Matthias Goehler of Zendesk outlines three ways to maximize personalization and quality to positively affect business performance this year.

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Freshworks CRM for E-Commerce offers joined-up marketing, sales and support for online retail This article is sponsored by:

Freshworks integrates to Shopify, adds messaging and intelligent chatbots, and joins up e-commerce, marketing and customer service, in a new offering for online retailers.

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ServiceMax brings KPI dashboards to FSM, adds asset data to Salesforce Field Service mobile app This article is sponsored by:

ServiceMax puts FSM into a wider context with new Tableau dashboards in Asset 360 and ServiceMax Core, and brings asset data to the SFS mobile app.

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