Care for some Tableau with your Dreamforce? Here's the lowdown on how to get Tableau content at Dreamforce - and what I learned from the first on-the-record conversations about this acquisition at Tableau Conference last week.
Salesforce builds out its customer data management capabilities and teams up with AWS and Genesys on an open spec for data exchange
Bluewolf's State of Salesforce report is out with more insights into the current adoption and usage trends in the Salesforce user community.
The UK-based non-profit has put Salesforce’s Interaction Studio to work on delivering relevant information to patients and their families at every stage of their cancer journeys.
IDC’s latest predictions for economic impact of the global Salesforce ecosystem conjure up some dramatic numbers.
How to democratise innovation in today’s API revolution
Build blocks, don't block builds - innovation advice from Mulesoft's Ian Fairclough.
JC Penney's CEO has determined the type of customer she needs to entice in order to transform the retailer, but digital transformation successes remain thin on the ground,
In the new world of customer experience, the balance of power is shifting from sellers to buyers and Coupa CEO Rob Bernshteyn wants the CPO to step up
Digital transformation programs used to be pitched hard by banks, but are they now part of the new norm?
Consumers like the idea of digital banking, but inertia caused by difficulty breaking free of legacy providers is slowing the move to digital-only challengers.
Starbucks and McDonald's latest manifestation of digital transformation leadership comes in the form of customer-centric AI initiatives.
Grubhub has 20 years behind it as a digital delivery platform for restaurants, but the market forces are shifting towards major providers building their own capabilities.
When it comes to personalization, it takes a lot to get beyond my skepticism. But my talk with Princess Cruises about how they use their award-winning OceanMedallions made me rethink.