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Sales and marketing working in tandem - organizational Holy Grail or the new reality? This article is sponsored by:

Marketing and Sales working in harmony for the greater good...or fighting like a bag of cats. Salesforce's State of Marketing Report suggests progress.

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Six customer-led field service learnings I picked up This article is sponsored by: ServiceMaxLogo-PrimaryBlueGreen

Customer-led learnings are the best as they come from real-world experience. Six top tips here courtesy of Sumair Dutta.

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Facing up to the need for regulation - Microsoft recognises Big Brother potential This article is sponsored by:

George Orwell’s 1984 is arriving about 40 years behind schedule. Microsoft and other concerned technologists believe we’re running out of time to create new government regulations to deal with the dangers of facial recognition and other new surveillance technologies.

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Workato adds out-of-the-box automation of customer and employee journeys This article is sponsored by:

Workato packages up workflow automation for customer and employee journeys and chalks up investments from SaaS giants ServiceNow, Workday and Salesforce

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"That may be good for the world, but it’s not good for us" - Zuckerberg, Facebook and your data This article is sponsored by:

The UK Government released its seized Facebook documents yesterday and their contents confirm a lot of fears.

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Voici le Euro Fudge (encore!) - France’s demands for US-aimed 'turnover tax' crash and burn in Brussels This article is sponsored by:

A month ago France insisted that a new tax had to be in place this month; other countries didn't agree...

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How Zendesk pursues frictionless collaboration with Zoom video conferencing This article is sponsored by:

You can't serve your customers if your employees are bogged down. SaaS customer service vendor Zendesk has to be frictionless inside their company to achieve that result for others. Here's how they've changed employee productivity with Zoom video conferencing.

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Why Caterpillar wants to turn into a digital butterfly This article is sponsored by:

Caterpillar sees competitive advantage on offer by investing in digital transformation for it and its dealer network.

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