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HR, recruiting and your true authentic self This article is sponsored by:

While people yearn to be free to express themselves and their wants/desires, they can’t really be that free to express themselves fully with their current or potential employers. Some tech firms want to change that, but will people cooperate and will businesses use this information correctly? We’re in murky waters here!

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Omni-channel learnings from Sally Beauty - meeting customer experience challenges with Salesforce as e-commerce soars This article is sponsored by:

In the first of a 2 part use case, Sally Beauty Holdings Group VP of Digital Strategy and Innovation explains how the retailer adapted its marketing and sales communications when COVID struck.

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e.l.f. Cosmetics - the perfect make-up for online beauty retail success with Google, Salesforce and social This article is sponsored by:

e.l.f. is an online beauty products success story, building on analytics and cloud tech from Google and Salesforce to connect with its customer base.

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Subscribing to long-term relationships - Birchbox makes customer support a thing of beauty with Zendesk This article is sponsored by:

Effective customer support needs to center on building long-term relationships with subscribers at the New York-based beauty products firm.

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Europe’s seductive pitch to Biden - together we could rule the digital universe! (Just follow our lead!) This article is sponsored by:

European Commission President von der Leyen has an offer that her new US (sort of) counterpart can’t refuse…she reckons.

Joe Biden
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Microsoft sees Teams bringing digital innovation to frontline workers in retail and elsewhere This article is sponsored by:

interview with Emma Williams, who heads up Microsoft's push to bring Teams to frontline workers in retail and other industries

Chedraui frontline workers use Microsoft Teams
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Instinctive isolation from online living - another complication to upset enterprises tech-enabled return to the workplace This article is sponsored by:

Months of living via Zoom may have put paid to many employees desire for work’s social environment and that’s something enterprises need to factor into their post-COVID thinking now.

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Friday rant - Facebook's disinformation spreading, ad-server-economy must go This article is sponsored by:

Big Tech has been on the defensive lately, and for good reason. What was once perceived as a way to foster democracy has given way to algorithmic dystopia. But Facebook's algorithmic dangers are tied to an ad-server-based model we must dismantle. Rant time.

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