While attention is being paid to Cambridge Analytica, the focus is misplaced. This story explains why and why due diligence is vital in your dealings.
Sentiment analysis is an oft flaunted but utterly useless undertaking in the B2C world. Here's why.
If we view social media as a maturing social utility, then economic theory suggests the time has come to regulate.
If health is "the new skinny" and wellness is a priority, there are disruptive opportunities for Fitbit and Weight Watchers.
Multi-channel, multi-brand customers spend up to ten times more than single channel, single brand ones, so understanding how to influence them is crucial at The GAP.
Just implementing technology is rarely enough to make a real digital transformation; you need to look at implementing new cultural and organizational norms, says Salesforce's Tony Colon.
Deliveroo is expanding its tech headcount as third party delivery services become ever more important to the fast food industry.
A single place to turn to when the internet giants get above themselves with your data - a strong recommendation from doteveryone.
Pepsi's not exactly tub-thumping its digital evangelism in the same way as Starbucks and McDonald's - and now is not the time for 'wait and see'.
Fossil is seeing its traditional watch business coming under pressure from the likes of the Apple Watch. Time to fight back!
Colgate Palmolive is upping its digital spend for both customer-facing activities and to optimise resources in the back office.
Starbucks took a long term bet on digital a long time ago. Now attention is turning to the future of payment tech, including securing a role as a trust legitimiser for Blockchain.
JC Penney CEO Marvin Ellison wants the retailer to re-invent the way it operates internally as it chalks up omni-channel wins.