Do we really need Chief Digital Officers?
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Do we need Chief Digital Officers? Sameer Patel draws on field lessons and the history of (formerly) sexy job titles to address the matter.
Sameer is CEO at Kahuna, an artificial intelligence-based marketing automation platform provider for consumer brands. Previously, Sameer was Senior Vice President at SAP, leading their Enterprise Collaborative Software Business. Sameer blogs about high performing organizations and the enterprise software business at Pretzel Logic.
Do we need Chief Digital Officers? Sameer Patel draws on field lessons and the history of (formerly) sexy job titles to address the matter.
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