As CEO of Coupa, Rob drives the company’s strategy and execution. He has over two decades experience in the business software industry. He came to Coupa from SuccessFactors, where he ran Global Product Marketing & Management, as the company scaled from an early start up to a successful public company. Prior to that, Rob directed Product Management at Siebel Systems, where he helped build Siebel ERM into one of the company’s fastest growing product lines. He also did a stint in management consulting at McKinsey & Company, and spent four years at Accenture, focusing on global SAP systems implementations.

Articles by Rob Bernshteyn

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