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A passionate customer success leader with over 15 years in the tech and retail industries, Michelle leads Unit4’s customer experience strategy, driving change management and service delivery with a focus on making Unit4 customers successful. As a proven leader in customer success as well as traditional, digital and omnichannel marketing, Michelle has worked for some of the industry’s best known brands and understands the importance of a well-architected customer lifecycle journey.

Articles by Michelle MacCarthy

How can we make our organizations truly customer-centric? This article is sponsored by: Unit4 logo with tagline 250x150px

Customer Success isn’t just the name of a department – it’s a top-down, company-wide philosophy and responsibility to deliver an exceptional customer experience. But that’s easier said than done. Michelle MacCarthy of Unit4 shares practical steps to fulfil the customer-centric promise.

Individual customer service care, customer-centric and success with magnifying glass for focus concept © Jirsak - Shutterstock
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