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Marissa Gilbert is the Director of Research at ASUG, America’s SAP User Group. With nearly two decades of market research experience, she is focused on finding the story in the numbers. Marissa is supported by a strong team at ASUG that is diligent in building out the story to outline trends, challenges, and opportunities facing SAP customers. In her personal time, Marissa likes to spend time with her family and finding new activities to experience with them.

Articles by Marissa Gilbert

Are ERP customers ready for extensibility platforms? ASUG’s SAP BTP research underscores an emerging trend This article is sponsored by: ASUG logo transparent 250x150px

ASUG research reveals SAP customers are embracing SAP BTP - but the data shows that success with SAP BTP requires more. Customers must assess what components are important to their organization, and get buy-in from key stakeholders. ASUG's Marissa Gilbert breaks down the key findings about getting results with SAP BTP.

Chart familiarity with SAP BTP components © ASUG
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