Jon Reed | diginomica

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Jon Reed has been involved in enterprise communities since 1995. These days, Jon is a roving blogger/analyst, and also counsels vendors and startups on go-to-market strategy. Jon was named best writer by the ERP Focus 2014 and 2016 writer awards. He is a diginomica co-founder, Enterprise Irregular, and purveyor of multi-media content. Jon is an advocate for media over marketing; he sees diginomica as a chance to disrupt tech media, with the BS-weary enterprise reader in mind.

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Archive: Jon Reed

Under the hood of Staples' build-over-buy CX transformation - a Couchbase microservices story

We hear an awful lot about "transforming customer experience" these days, but it's rare to get a look under the architectural hood. In this diginomica exclusive, I share what I learned from Staples' CX push - and how Couchbase and microservices tie in.

Martin Sternberg of College Park Industries

Spring event standout - College Park Industries shows us how they are building the prosthetics of the future

Plex always comes through with an interesting shop floor tour, but College Park Industries was a standout. Here's an illustrated view of College Park's winning approach to prosthetic limb innovation and manufacturing.

Host Analytics' new CEO Grant Halloran - the best-of-breed EPM midmarket will fuel our growth

Host Analytics knows how to keep the enterprise software market interesting in July. A new CEO appointment brings clarification on what midmarket companies need from cloud EPM - and how Host Analytics intends to serve them.

Enterprise hits and misses - Walmart gets the e-commerce blues, and the future of work gets reframed

This week - Walmart has an e-commerce reckoning, while the Internet has another crummy week of excuse-filled outages. The future of work gets a provocative reframing. Your whiffs include buzzword-proof goggles.

Why would Coupa take on the corporate payments market? A look inside Coupa Pay's big push

At Coupa Inspire, Coupa declared their seriousness on e-payments with a series of Coupa Pay announcements. But why is Coupa doubling down on Coupa Pay? Where do they see potential where others have struggled?

Welcome to IFS

The modernization of ERP is about better outcomes - not go-lives. Today, diginomica welcomes IFS to our platform. As connected manufacturing heats up, we expect IFS to be in the middle of the conversation.

Enterprise hits and misses - event season takeaways revealed, as customers declare independence from vendors

This week - a friction-filled event season reveals frictionless trends. Also: are customers declaring independence from vendors, via build-over-buy? Boeing is in a pickle, and CIOs are vanishing (from boards). Your whiffs include LinkedIn's supposedly relevant feed.

Business as usual is overhyped - revisiting my digital transformation debate with Brian Solis

The debate about digital transformation hype matters. Customers need to see through the vendor hyperbole - and determine the best response. Time to share road lessons - and more data from Brian Solis.

Coupa Inspire 2019 - World Vision Canada on the art of modernizing procurement - and their views on Coupa Pay

Coupa Inspire day two found me digging into Coupa Pay and Community Intelligence. No better way to do that than on the show floor, where Coupa customer World Vision Canada shared the art of a successful procurement project.

Coupa Inspire 2019 - customers get real about spend management transformation

Coupa has big ambitions for Business Spend Management. As a functional suite? Sure. But as a driver for transformational change? For a gut check, I went to Coupa customers for their views.

Enterprise hits and misses - community management vs ROI, digital pandemonium vs privacy and planning

This week - community managers get serious about ROI, while "digital pandemonium" forces contingency planning. BI aims for revenue impact, and the diginomica team hits the tarmac for your event scuttlebutt. Your whiffs include epic takedowns, and midflight meltdowns.

Salesforce Connections 2019 - breaking through preconceived notions about shopping with Commerce Cloud's CEO

Go where your shoppers are. Not easy - unless you want to build more data silos and fail at personalization. What's the alternative? That's the focus of my sit down with Salesforce Commerce Cloud CEO Mike Micucci.

Salesforce Connections 2019 - How Blue Cross Blue Shield Michigan is changing customer relationships with personalized marketing

After the Salesforce Connections keynotes, I went looking for customer proof points and project lessons. I found some good ones via Angela Dunbar of Blue Cross Blue Shield, Michigan, who could speak to results - and the challenges in pursuit of granular marketing.