Gordon Lyster

Gordon Lyster is the General Manager of ODO, the newly launched SaaS disruptor in the fleet management space. Business publisher turned marketer, Gordon began his career in automotive with EMAP Automotive, fulfilling Commercial Director roles for flagship B2B portfolios including “Fleet News”, “Automotive Management” as well as the up-scale consumer automotive market with the iconic “Car”. He has worked with ODO’s parent company Drive Software Solutions for many years and joined the business in 2017 to launch the SaaS fleet management business ODO.

Gordon Lyster