Deirdre Yee - author at diginomica

Deirdre Yee is the director of customer marketing at ServiceMax. She collaborates with customers to help thought leaders promote their successes, build up their network, and demonstrate the transformative power of technology. Her favorite programs help top customers take the spotlight and highlight their strategies and innovation through world-class events, speaking engagements, videos, and beautiful, compelling storytelling. She creates strategic programs to add value for customers while driving customer engagement and advocacy. At home in Vermont, she and her two daughters, husband, and needy hound, Marlo, enjoy the mountains, the snow, and the summer sun.

Articles by Deirdre Yee

Mastering complexity and global compliance in B. Braun’s field service organization This article is sponsored by:

In an ever-changing and increasingly complex regulatory environment, it can be difficult to ensure compliance with medical device regulations in multiple countries. Deirdre Yee of ServiceMax delves into B. Braun's experience of transforming field service operations.