McKinsey's vision of digital marketing is compelling at first sight. But when you look closely it is fatally flawed. Even so, there may be other use cases that can be added to the mix. Can you think of some?
Over on our sister site JD-OD.com, we have posted a slew of videos that I shot at Xero's Melbourne offices where I concentrate on the experience of professional partners. In this first excerpt, we look at what Hansens are doing.
We're here to make a dent in the universe. That means we have to question all assumptions about what we do and why we do what we do. And so while long years of experience help, they sometimes hinder. Even so, new apps mean an abundance of choice.
Around the end of March, Frank Scavo and I were having a back and forth on the cost of SaaS/cloud apps. This is not a new discussion but one worthy of review given the maturing applications space plus the spend shift we are seeing among buyer organizations.
Is there a war going on between CIOs and CMOs? In some circumstances yes but then it doesn't sound like a fruitful way to acquire technology assets. I think there is a better way to look at how spend occurs looking for the mutual value that each party can bring to the table.
Infor has a new and attractive UI, a comprehensive integration story and is starting to make moves in the mobile space. But are these enough for the company to 'suck less' and brings its customers into the 21st century? It is too early to say but early signs are promising.
What's happening in the SaaS/cloud accounting market? Quite a lot. The main players are all growing at a rapid rate while the big brand of Sage seems to be dragging its heels. The stage is set for an interesting 2013-14 as Xero, FreeAgent and KashFlow continue to grow at mid-double digits. More important though, their innovations are changing business for the better.
Recent conversations around vendor relationships got me thinking about the reasons why cloud vendors are doing so well in relation to the rest of the tech sector. Buzzword bingo and analyst fueled hype aside, it seems to me that there are certain characteristics that set cloud vendors apart. This article examines those differences.
Hot on the heels of winning an important deal with other government departments and pivoting its own business model, UNIT4 announced its first central government shared services deal, this time as the solution provider to the Department of Transport. It is yet another way point in the company's transition to a services first business.
This week has been Mobile World Congress in Barcelona. As events go, it is by far the largest I attend, with around 1,500 exhibitors spread across nine halls and an estimated 70,000 visitors. This year I got a sense of panic, chaos and bewilderment in an industry that seems befuddled by conflicting standards and an inability to rejig itself for the 21st century – at least in the developed world.