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Hugh MacLeod - digital disrupter

I first met Hugh MacLeod sometime in 2005. At the time, he was one of an emerging crowd of blogerati rock stars that congregated around events like LeWeb, a cauldron of often edgy but always energizing ideas about the evolution of the social web. MacLeod's schtick was about creating cartoons on business cards.

Marketing and strategy

Where next for digital marketing?

Imagine a day when the standalone digital agencies of today are a thing of the past and everyone in the next generation of marketing is a digital native. That day isn't that far off according to European marketing high-fliers.

SAPPHIRE NOW, Wednesday, May 19, 2010, Frankfurt, Germany

All change at SAP

SAP has announced sweeping changed in the company's management. Many of these should be welcomed as they provide the bench that will define the company's future. Net-net it is all looking good.

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Pandora chases the digital Mad Men

Not content with shaking up the music industry, Pandora is now in the digital marketing game with an e-Business advertising technology platform of its very own. But does an internet radio firm have the right digital credentials?

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Email - the stepchild digital forgot

Even the Facebook generation reads email, yet you'll be hard-pressed to hear it discussed at marketing technology events. The industry seems almost embarrassed to mention email - perhaps it's because the technology to integrate email with mobile and social is lagging behind what enterprises need.