Lynne Zaledonis, SVP Industry Marketing at Salesforce, talks through the firm’s new Loyalty Management product and shares her point of view on why companies need to re-imagine how they think about customer loyalty experiences.
Vitamin Shoppe has adapted to operating in the COVID-19 crisis, with an emphasis on employee communication in a world of remote working.
How do you enrich the customer experience amidst the current turbulence? Unit4's Michelle MacCarthy has three recommendations for managing customer success through culture, engagement, and technology
Capital One has been undergoing a multi-year transformation to operate entirely out of the public cloud with AWS.
IT-ready, business-ready - how retailer J.Jill is coping with COVID-19 and planning for what comes next
Women's apparel retailer J.Jill is contemplating the Future of Work in a Vaccine Economy.
Kawasaki Engines needed to make a shift from siloed data to a clearer view of the customer, with the help of Salesforce.
Your employees expect their digital work experience to match what they're used to as consumers. Workfront's Laura Butler shares five ways to empower and engage today's workforce
Enterprise hits and misses - digital leaders face the vaccine economy, while the SolarWinds breach fallout continues
This week - as the vaccine economy races towards us, are digital leaders ready? Retail's big show is here, but is hyper-personalization a myth? Also: cybersecurity looms large as the SolarWinds analysis continues. Your whiffs include freemium ankle-biters, and T-shaped marketing professionals.
Multiple social media bans are stirring up the debate about the place that social media platforms play in public discourse. Heres' my two penn'orth.