All stories

Digital sobriety - how cloud economists can help wean data junkies off of their fix This article is sponsored by:

As a cloud services provider, Nutanix felt it needed to find a way to help its customers confront some of these issues and came up with a new job role – the cloud economist – someone to work with customers and get them beyond just thinking about the tech. I tracked one down to find out more

computing
Read more about Digital sobriety - how cloud economists can help wean data junkies off of their fix

Are we ever going to get small events right? Lessons from the ups and downs of vendor analyst days This article is sponsored by:

Small scale VIP events are back - but have we learned anything? I took vendors to task for screwing up analyst days. The ways to achieve a great analyst event are getting clearer - but what do we do about hybrid? Here's what we've learned.

realization
Read more about Are we ever going to get small events right? Lessons from the ups and downs of vendor analyst days

Virgin Voyages sets sail with experience data using Qualtrics This article is sponsored by:

As a new business, Virgin Voyages has made it a priority to invest in experience from the start. Key to this has been the use of experience data from Qualtrics.

An image of a virgin voyages cruise liner
Read more about Virgin Voyages sets sail with experience data using Qualtrics

Taking stock of the Deloitte Digital/Rootstock alliance in a trifurcated ERP market This article is sponsored by:

This deal is a bit different from the usual vendor/implementer alliance story. There’s a decent mid-market angle here that many implementers can’t/won’t enable. There’s a good culture fit and a mechanism for a global deployment capability.

puzzle piece
Read more about Taking stock of the Deloitte Digital/Rootstock alliance in a trifurcated ERP market

Cookiepocalypse - reinvent your first-party data strategy with data streaming This article is sponsored by: Confluent logo

That's the way the third-party cookie crumbles - Massimiliano Ciccone of Confluent addresses the challenges and possibilities of tracking and benefiting from the right data as the digital advertising industry undergoes a radical change in data privacy.

chocolate chunk cookies on a bright blue background © abrikaSimf - Shutterstock
Read more about Cookiepocalypse - reinvent your first-party data strategy with data streaming

SAP agrees $12.5 billion Qualtrics sale to Silver Lake and CPP Investments This article is sponsored by:

SAP bought Qualtrics back in 2018, but has been looking for a buyer in recent months, against a challenging macroeconomic backdrop.

Experience Management
Read more about SAP agrees $12.5 billion Qualtrics sale to Silver Lake and CPP Investments

Chatting about ChatGPT - enterprise tech leaders set out their generative AI stalls This article is sponsored by:

The Morgan Stanley Technology, Media & Telecom Conference opened up opportunities to present enterprise tech vendor visions around the likes of ChatGPT.

generative AI
Read more about Chatting about ChatGPT - enterprise tech leaders set out their generative AI stalls

Avoid the pitfall of building CX from a spreadsheet - Zendesk adds proactive messages to conversational experiences This article is sponsored by:

Zendesk releases proactive messaging as part of an immersive CX as customer enquiries continue to rise. How do companies find the right cadence for a personalized approach that treats customers as people without being clingy?

Chatbot assistant conversation, Ai Artificial Intelligence technology concept. Casual business man chatting with chatbot via mobile smart phone application while working on laptop computer © TippaPatt - Shutterstock
Read more about Avoid the pitfall of building CX from a spreadsheet - Zendesk adds proactive messages to conversational experiences

Is the Metaverse fit for healthcare? This article is sponsored by:

Virtual worlds offer unique training and investment opportunities, according to a techUK event. But not a cure for every healthcare ill.

An image of someone wearing a VR headset and experiencing the metaverse
Read more about Is the Metaverse fit for healthcare?
Loading
A grey colored placeholder image