CRM rethought part 4 - 40 points This article is sponsored by:
In this piece, we dive deep - and I mean really deep - into the elements of how CRM is evolving. There's a lot to digest.

In this piece, we dive deep - and I mean really deep - into the elements of how CRM is evolving. There's a lot to digest.
Fed up of being told the CMO is the new IT buyer? Just wait till you come across the No Clue Buyer!
So now we get under the skin of the social in CRM and its application in social business.
Customers who are used to pre-planning the rollout of new software versions over several months or even years will be pleased to learn Workday has reduced the number of annual upgrades.
Apps in the 28 European Union states generated €10.2 billion last year - a figure that is expected to increase to a whopping €14.9 billion in 2016. Will the EU now create the right conditions to build on this solid foundation?
Brian Sommer thinks we are approaching a tipping point for financial applications moving to the cloud. We have already seen this in the SME space. He thinks the time is ripe for enterprise. Here's why.
Workday's keynote at its Rising conference was an interesting mixture of new 'stuff' and a comforting of the assembled crowd. As always, we ended up with more questions than answers.
IT skills issues don't get enough attention when it comes to delivering on innovation. A recent CIO survey by Harvey Nash sheds light.
The customer experience is a term that has been picked up by many brands. Many see it as a substitute for the broader panoply of CRM. that's a mistake. Here's why.
I'm still searching for the perfect wallet. But will I find it before PayPal manages to take its digital wallet ambitions mainstream?