Effective B2B content marketing - answering the tough questions This article is sponsored by:
With 2013 closing out, now is a good time to review the toughest B2B content marketing questions.
All stories
npower's false economy in offshoring customer trust This article is sponsored by:
npower is offshoring nearly 1500 UK jobs in what it says is an essential gambit to boost customer satisfaction levels. Are companies still coming out with that one to justify cost-cutting activities?
diginomica - the mobile story so far This article is sponsored by:
A diginomica half term report delivered to EuroCloud. We talk about results so far and ongoing challenges.
True SaaS: any box so long as it's black This article is sponsored by:
It seems Salesforce.com's Marc Benioff shares Henry Ford's perspective on customer choice after all
Changing channels at the UK’s DWP This article is sponsored by:
How the UK’s Department of Work & Pensions is pushing to switch its “customers” to digital engagement — in pursuit of dramatic cost-efficiencies
Salesforce1: platform or puff stuff? Benioff answers This article is sponsored by:
Is Salesforce1 just a bunch of APIs wrapped around some mobile goodness? Salesforce CEO Marc Benioff answers
Cogitation on innovation This article is sponsored by:
No industry conference will pass without due deference being paid to that holiest of grails, IT enabled innovation. If you play buzzword bingo at any major event, your card will be filled up pretty darned quickly with clarion cries urging you on to innovate, innovate, innovate.
Enterprise hits & misses - December 2 This article is sponsored by:
Jon's cheeky weekly review of which articles hit (or didn’t) on diginomica and beyond - for the week ending November 29, 2013.
Thanks Martha! Now the digital future is down to the rest of us This article is sponsored by:
A job well done by the Baroness of Soho, but not one that's been completed by any manner of means. A digital society is down to all of us.
Europe's Thanksgiving gift to the US - a list of demands This article is sponsored by:
Europe won’t be scrapping the Safe Harbor deal with the US just yet. But no-one should relax just yet as the European Commission yesterday presented the US with a list of demands that seem unlikely to do much to improve European/US relations.
