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HR Tech 2022 in review - the state of HR and HR technology This article is sponsored by:

Brian recently attended the annual HR Technology Conference in Las Vegas - and came away with a payload of observations about HR technology, buyers and vendors. Hint: there were some surprises. Here is part one of his in-depth analysis.

HR Tech 2022 sign - Las Vegas
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How ethical personalization can enhance trust and unlock savings This article is sponsored by: salesforce-sidebar

There's a fine line in consumer perception between personalized marketing and creepy data use. Rob Katz of Salesforce discusses how to strike the ethical balance between personalization and privacy.

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Clara Shih, Salesforce Service Cloud CEO, on bringing personalization to customer service This article is sponsored by: Dreamforce-20-Years-Logo © Salesforce

An exclusive interview with Clara Shih, CEO of Service Cloud, discusses the need for personalization in customer service as well as increasing adoption of AI, AR and video.

Clara Shih, CEO, Salesforce Service Cloud - screengrab from Meet call
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The State of Salesforce - trust, sustainability and cross-cloud thinking top the corporate agenda This article is sponsored by: Dreamforce-20-Years-Logo © Salesforce

If it’s Dreamforce week, then it’s time for the annual State of Salesforce study from IBM. Here’s the skinny on what matters out there in Salesforce land…

trusting
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Dreamforce @ 20 - Marc, mayhem, memories and me This article is sponsored by: Dreamforce-20-Years-Logo © Salesforce

From the first Dreamforce keynote in a hotel ballroom to this week’s return to form, there have been a lot of miles walked around the Moscone Center. Welcome home, Ohana!

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Dreamforce 2022 - previewing the top equality and sustainability sessions This article is sponsored by:

With sustainability and equality on the Dreamforce agenda alongside the cloud tech, I pick out what look to me to be some of the most interesting sessions from the event.

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Enterprise hits and misses - Uber gets an uber hack, tierless gets real, and Adobe goes shopping (for Figma) This article is sponsored by:

This week - Adobe spends big on Figma - but why? Plus: the business case for tierless architecture. Uber gets hacked, Microsoft Teams gets called out (again), the spreadsheet debate heats up, and the whiffs are epic.

King Checkmate
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European Commission lays out plans for EU-wide Cyber Resilience Act to secure connected products This article is sponsored by:

Products that contain a digital component will be subject to stricter cyber security requirements in the EU. The Act will likely have global implications.

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