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How did your tech news story wind up in the circular file? The top ten ways PR pitches go wrong This article is sponsored by:

PR pitches can spark a great story - but too often, they wind up in the virtual recycling bin. Here are ten notorious PR mistakes to avoid, all based on real life encounters from diginomica inboxes. These "close encounters of the worst kind" can be avoided - we'll explain how.

Recycle waste paper basket on office floor © RTimages - Canva.com

The "deep water of the Information Age" offers Oracle great opportunity, argues CTO Larry Ellison, but Wall Street takes a cool view of Q1 numbers This article is sponsored by:

There's a lot of need for more and more data in a generative AI world and that plays to Oracle's strengths, says Ellison.

Ellison
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