Demand marketing is evolving past leads towards revenue. Are you adapting too? This article is sponsored by:
Marketing, meet revenue generation!
All stories
COVID-19 accelerates digital investment in some - but not all - EU government services This article is sponsored by:
The latest EU eGovernment benchmark report shows that only parts of government fast-tracked their shift from offline to online - with businesses services benefiting the most.
Webber Wentzel - driving innovation for South Africa’s legal sector
This article is sponsored by:
The pandemic didn't stop the wheels turning for law firms. Workday's Steve Dunne interviews Warren Hero, CTO and CDO of Webber Wentzel about how technology was used to thrive in a challenging time, and the road ahead.
Experience4U - Unit4 packages up integration-as-a-service for verticals in ERPx Industry Mesh
This article is sponsored by:
Unit4 is packaging up all the integrations and data flows it believes a midmarket people-centric business needs into a SaaS offering for specific industries called Industry Mesh
How ABA Advisors built an end-to-end system for business growth - a Zoho One story This article is sponsored by:
What happens when a COO joins a fast-growing company, but finds a labyrinth of legacy systems? Robert Craig of ABA Advisors did something different. He didn't just buy new apps - he built an end-to-end operating system, with Zoho One. Here's how he did it.
Walmart's digitally-ready for the Holidays as bosses talk up AI and ML to cope with Vaccine Economy retail challenges This article is sponsored by:
Automation is set to play even more of a role for Walmart as the retailer adjusts to new and challenging market realities.
Schneider Electric's People Analytics focus delivers gains in sustainability, diversity This article is sponsored by:
Schneider Electric ‘frees up energy’ by introducing People Analytics tools that help its HR team undertake more effective strategic decision-making.
Experience4U - East of England Ambulance Service has its finger on the pulse with Unit4 ERP
This article is sponsored by:
Cloud-based ERP vendor Unit4 helped the East of England Ambulance service keep running during the height of the ongoing COVID-19 pandemic.
TaylorMade Golf Company's ITSM efficiency is par for the course with Freshworks to the fore This article is sponsored by:
It might not be a 'hole in one' but the operational and efficiency improvements brought by adopting Freshservice have delivered significant benefits.
Four tips on how CFOs can work with CIOs to drive business transformation
This article is sponsored by:
The role of the CFO has changed. Hervé Duborjal of ServiceNow asks how CFOs can optimize new and existing systems to grow cost effectively in partnership with CIOs.
