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Understanding the digital thread and the importance of service in extending the life of an asset This article is sponsored by: ServiceMaxLogo-PrimaryBlueGreen

It's essential to maximize the best possible use of data available in the digital thread of assets in field service management. Joe Kenny of ServiceMax explores the key aspects and the practical achievements that manufacturers, operaters and service can realize by enabling that digital thread.

Digital technology 3D illustration. Web of global data. Network connections in the cyberspace of the future. Computer wires in an abstract © Yurchanka Siarhei - Shutterstock
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How McDonald's took complaint resolution from 10 days to 10 seconds with digital vouchers This article is sponsored by:

Working with Ventrica and Zendesk, McDonald's has slashed its customer response time and made significant sustainability gains.

Ronald McDonald
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Nationwide moves beyond customer experience surveys to conversational analytics with Qualtrics XM Discover This article is sponsored by:

US financial services giant Nationwide has found that survey have their time and place for improving customer experience - but that real-time data from Qualtrics XM Discover can drive near real-time ‘insight to action’.

Happy customer experience concept © Black Salmon - shutterstock
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Does the data support those layoff plans? Survey reveals how services businesses conquer uncertainty This article is sponsored by: FinancialForce-logo

As workforce disruption continues, how can business leaders make the most of key data and ensure knowledge workers feel informed and creative rather than disengaged? FinancialForce's Simon Jones shares critical ways that can help to retain and support talent while keeping businesses afloat.

Courage and leadership to win business success, teamwork to help survive crisis, challenge or risk taker concept, businessman captain point finger to lead team sailing boat to survive big wave storm. © eamesBot - Shutterstock
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Ulta Beauty has a cloud makeover to get more personal with its customers This article is sponsored by:

The US retailer is using the in-memory database alongside a cloud-based micro-services architecture to provide caching support for new customer experiences.

ulta
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Generative AI 'knows nothing' says Software AG's CPO. So what are the enterprise use cases? This article is sponsored by:

Amidst all the excitement about generative AI, what is its real use in the enterprise? We talk to Stefan Sigg, CPO at Software AG, and add some thoughts of our own.

 Assorted mechanical robots photo by Jehyun Sung on Unsplash
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Enterprise hits and misses - generative AI gets enterprise scrutiny, Credit Suisse gets a lifeline, and digital transformation failures get dissected This article is sponsored by:

This week - tech vendors have a lot to say about generative AI - and so do I, thanks to new field reports. Credit Suisse avoids the abyss (and so do we), and tech spending gets a fresh look via the latest data. In the whiffs section, I debut my first generative AI animation.

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Shopping for online profitability - Kroger CEO Rodney McMullen plays a pragmatic omni-channel long game This article is sponsored by:

Digital is a priority for Kroger, both in terms of convenience for customers and profit (eventually) for the retailer.

Rodney McMullen
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Process mining reinvented - why a consumer-grade user experience is a must have This article is sponsored by: Celonis logo © Celonis

For process mining software to become the next essential business system, Product and Engineering teams must reinvent the user experience, says Vaishnavi Sashikanth, Chief Engineering Officer at Celonis.

Business success bridge as an industry strategy and economic solution concept connecting two divided paths to join together as a symbol of economy integration with 3D render elements © Lightspring - Shutterstock
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