SAP's extended cloud apps swap terms are coming under scrutiny. Some of the terms may not be acceptable but customers should not recoil in horror. It's all about understanding the landscape.
IT outages are a fact of life and they will be costly - both financially and in terms of brand and reputational management. In this special 3 part series, we look at the impact of outages from different angles, beginning with the buy side perspective from two organisations with a strong dependency on technology.
The US-based Information Technology and Innovation Foundation suspect the Europeans will use PRISM to undermine the cloud industry in America. But it reckons some more information on what data is being collected will placate the worriers! Wanna bet?
In an age of unvarnished content and outspoken bloggers, do customer case studies still have relevance? Yes, and here's why.
It's getting more and more costly to compete in the online travel space as Expedia has been finding out.
Are we using finance capabilities to best advantage? I don't think so. Centuries old typecasting of the bean counter don't serve us well. How about understanding what makes finance really tick? Here's a primer.
The BBC this weekend pulled off the global re-launch of one of its biggest brands using social media and the internet to build dizzying levels of hype without a marketing faux pas. Who knew?
When considering the social-izing of the enterprise, have we done enough to understand what motivates Millennials? Taking research from Dr Jean Twenge as the basis, I argue that we need to better understand their world view before developing the nextgen applications.
Jon's cheeky end-of-weekly on which articles hit (or didn’t) on diginomica and beyond - for the week ending August 2, 2013.
How many ways can email marketing continue to fail. Here are three examples from my inbox from the last week. Is the problem email? No - it's about understanding the data.
