BMW's digital marketing choice This article is sponsored by:
BMW and Unilever are among the global brands to turn to Accenture for digital marketing support but do the IT services firm's credentials stand up to scrutiny?
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Open data hope and change? This article is sponsored by:
Obama makes open data a must for US government agencies to boost digital government and private sector developers.
Box snaps up Crocodoc This article is sponsored by:
Box has snapped up Crocodoc to boost its platform ambitions at a time of increased competition.
Intacct introduces Flex Reporting tool This article is sponsored by:
Intacct is introducing Flex Reporting, a tool that extends the existing report capability to one that is more aligned to operational reporting. I'm not convinced they've got this right but rather are shackled to an accounting mindset. That will limit their ability to upsell or grow into new markets.
Changing the accounting game This article is sponsored by:
The professional accounting market is quietly but perceptibly undergoing change. Much of that change is down to how firms are rethinking what it means to be a professional services firm in the 21st century. There's an invigorating approach to marketing too.
Sapphire Now 2013 - the discerning preview This article is sponsored by:
Now that SAP has all the HANA talk out of the way and the HANA Enterprise Cloud has been unveiled, what can we expect from the Sapphire Now keynote stage? Well, more HANA of course. What else were you expecting? We offer some clues.
CRM Idol year three is here This article is sponsored by:
CRM Idol is the must do competition for those start up and small companies in the CRM and social CRM spaces. Past winners and competitors have gone on to great things. This year, diginomica is providing a couple of prizes as a way of giving back. Come join the fun.
Bluefin on SAP HANA Enterprise Cloud This article is sponsored by:
SAP HANA Enterprise Cloud has many implications for both customers and the broader SAP ecosystem. Making sense of them all in what will be a complex world is not straightforward and we anticipate many twists and turns.
Enterprise mobile apps go hybrid This article is sponsored by:
The first wave of enterprise mobile apps have been a disappointment. Either they don't exploit the mobile environment or they're not connected to enterprise data. To get the best of both worlds, a hybrid approach may be the best template.
SageOne finally gaining traction This article is sponsored by:
SageOne is finally gaining some respectable traction with a paying customer count of 11,500 as at 31st March 2013. But what lies beneath those numbers and to what extent is the company stretching itself.
