Acquired! Do you keep or change your CRM? This article is sponsored by:
Raju Vegensa of Zoho shares three examples of companies that went through acquisitions and the lessons learned about whether to keep or change their CRM systems.
Raju Vegensa of Zoho shares three examples of companies that went through acquisitions and the lessons learned about whether to keep or change their CRM systems.
It's the opening day of the Connections marketing fest and generative AI is inevitably top of the talking points agenda.
The insurance firm is partnering with the consultancy to allow its employees to make the most of a broad suite of Microsoft services.
The UK’s Crypto and Digital Assets All Parliamentary Group releases its first report into crypto regulation - whilst it hits on all the key points, it fails to lay new ground.
Every business and government leader is centered on AI, argues Siebel, and they need enterprise capabilities.
The focus for customer-centricity has to be alignment on shared goals and data. Certinia's Ravi Narula shares three steps to get there.
Lufthansa Group is building a holistic optimizer for its operations controllers to make better decisions and consequently reduce disruption.
This week - no, generative AI doesn't replace marketers, but as companies look to dump costs, copywriters are (rightly) concerned. Software pricing needs to change - but how? Your whiffs include AI-washing media shenanigans, and a loving farewell to Microsoft Cortana.
Salesforce is rethinking much of its operational model in pursuit of a more efficient organizational approach and a greater emphasis on profitability. COO Millham explained some of the rationale here at last week's Jefferies Software Conference.
Percival is gaining international customers with its ‘smart-casual everyday cool’ style, thanks to a Shopify plugin that helps solve cross-border selling challenges