The value of personas in enterprise UX remains a subject of debate. At Enterprise UX 2017, Robert Reimann explained the problem with personas, and why enterprise UX needs strategic models.
Yeah, I still detest surveys. But Jury's Inn gave my skepticism a welcome jolt, leaving me to find another chip for my shoulder. Here's how they did it.
William Hill has seen profits decline in its offline shops, but that's countered by signs of healthy growth in its online operations.
Pandora is to focus less on premium subscriber growth and more on growing advertising opportunities from its larger free service user base. Changed priorities ahead.
If you think Starbucks has been a digital retail exemplar to date, wait till you see what's coming up on the tracks, says Chief Strategy Officer Matt Ryan.
Cisco spends $3.5 million per year on maintaining a dedicated disaster relief team. Here's why.
The BBC used to know what's best for its viewers, but in an age of Netflix disruption that's not sustainable. So now it's all about driving a digital direction by offering highly personalised services.
Lessons from Sergeant Pepper's Lonely Hearts Club Band - Salesforce's Peter Coffee finds much to consider.
NHS PHP, the internal confidential support service for National Health Service medics feeling the strain, says a move to an app-based approach has been key to recent national expansion.
Design methods are inseparable from SAP 's Leonardo ambitions. At Enterprise UX 2017, SAP's Sam Yen gave me his take on Leonardo, and why design will be integral to these emerging tech projects.
Cloud communications platform Twilio packages conversational engagement as a set of ready-made components to broaden its appeal to enterprise developers
A good user experience is often a rare event in the world of enterprise applications. Clear Software solves the UI problem for end users in an elegant fashion.
Heard enough about DevOps? Fancy some DesignOps? The term doesn't matter - but operationalizing design does. Here's what I learned from Capital One's Kristin Skinner.