It’s vital to make sure your sales strategy is deliberate and developed with your customer at the center of all you do, says Salesforce's Andrew Lawson.
Companies must create a clear AI roadmap that accounts for early learning curves, and know that this will turn into customer insights, says Salesforce's Adam Spearing.
Lessons from Sergeant Pepper's Lonely Hearts Club Band - Salesforce's Peter Coffee finds much to consider.
Innovation can happen in all corners of government, and grassroots ideas can quickly sprout, helping build an inclusive culture of learning and critical thinking, says Salesforce's Gavin Mee.
Companies that look to become the business superstars of tomorrow are using cloud technology to evolve, offering customers amazing, personalised experiences.
What makes for a successful pivot by a challenged incumbent, enabling (in rare cases) continued leadership through more than one major epoch of an industry? Lessons from the Art of War.
It's our collective responsibility to ensure innovation benefits all of us and not just those who currently work in the tech sector, because all of the UK will benefit from proper training and skills enhancement, says Salesforce's Gavin Mee.
Nail-clippers, toasters and voyages of fractal dimension - Salesforce's Peter Coffee has maps and metaphors on his mind.
Six months ago, Salesforce's Peter Coffee asked and made a real effort to answer the question “Why AI now?”. Flash forward to today and the question might be "What AI next?".
New research shows the customer service function is embracing a future that's conversational, intelligent and personalized, writes Salesforce's Gavin Mee
Making stuff, or doing stuff, is only an outcome, however important that might be: it’s what a culture’s “technology” enables. Salesforce's Peter Coffee gets up a head of STEAM.
With mobile, social and cloud technologies driving the way we live, work and interact across all areas of life, public sector organisations can adopt the same tech as businesses to engage more closely with citizens and employees. Gavin Mee, Senior Vice President, Enterprise, at Salesforce, shines a light on how technology can overhaul local government’s service delivery.
Salesforce's Peter Coffee has had enough of apocalyptic thinking. It's time to think about creating partnership between technology to do the routinizable and the algorithmable, and people to do the trans-disciplinary and the relational.