Talking about good manners – that’s really what a “protocol” should encode. Salesforce’s Peter Coffee considers systems that know what’s normal, and know enough about the abnormal to offer assistance when things aren’t right.
s the technology buyer finally becoming rational? Sailthru CEO Neil Lustig thinks so – and the implications for tech and marketing leadership are huge. In his first diginomica piece for Sailthru, Lustig explains the marketing/tech/data convergence driving the new buyer.
Precision medicine is so important that it’s on President Obama’s mind every morning. Why? Because the technology to manage data at scale can change health care for the better. In her first diginomica piece, SAP’s Enakshi Singh explains the potential.