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Partner Zone

Much ado about Big Data

April 2, 2014 | | One Comment On my way home from two events this week, I realized I heard the term Big Data bandied about quite liberally. That got me thinking about last year when I opened up a Big Data conference in the valley by saying 'There is no such thing as Big Data.' I think I got the conference organizers more than a bit worried - until I explained to the audience what I meant. Read more [...]

Bill McDermott’s technology taxonomy

March 31, 2014 | | One Comment Bill McDermott, co-CEO SAP lays bare the penchant for buzzword bingo in the technology market, parsing this into what he sees as reality in the field. We can all learn from this. Read more [...]

“The cloud” is the place for the customer cyberspace

March 6, 2014 | | 2 Comments The economics of the first cloud era were so compelling that it was easy to celebrate the cost savings and call the job done. But the job has barely begun. Difficult as it may be, try to forget everything you’ve ever known about how data is stored and how application programs have been constructed and used. Read more [...]

Oracle’s HCM World showcases thought leadership, cloud upgrades

February 10, 2014 | | One Comment Oracle offered a powerful endorsement of HCM for businesses intent on accelerating growth amid the transformational ascendance of mobile technology and millennial workers, with a rare dual appearance of its top executives at its HCM World conference in Las Vegas. Read more [...]

To become truly customer-centric, transform your back office

February 6, 2014 | | One Comment Most companies confine customer experience to the front office. Here's what happened when one manufacturer connected the back-office too Read more [...]

Oracle: Mark Hurd emphasizes ‘customer-obsessed marketing’

January 30, 2014 | "There’s nothing that's better than having a CEO who believes that marketing is critical, and is going to support its leadership role," said Oracle President Mark Hurd. "If you get that, good things are going to happen." Read more [...]

Demystifying the value of big data

January 27, 2014 | | One Comment It's up to the business technology industry to go beyond buzzwords and show customers how big data can help achieve specific business goals Read more [...]

Video: Marc Benioff on the Internet of Customers

January 26, 2014 | | One Comment CEO Marc Benioff earlier his month kicked off the Salesforce1 World Tour in New York, beginning with an outline of the firm's vision of the Internet of Customers. Read more [...]

Clearing the clouds around the cloud

January 21, 2014 | The bottom line in considering how to integrate the cloud into your business is this: the cloud is not an either or proposition. Don’t be forced to choose. Demand your cloud, your way. And get it. Read more [...]

Will Database as a Service (DBaaS) be the next big thing?

January 9, 2014 | | 4 Comments DBaaS, arguably the next big thing in IT, is gaining converts because it enables businesses to deploy new databases quickly, securely, and cheaply. DBaaS lets you shift your organization from administering complex collections of silos to one powered by an agile and flexible database cloud. Read more [...]

Come together: Social enterprise “friends” IT, marketing

December 17, 2013 | | One Comment A new survey provides the startling, quantitative proof that businesses are aggressively seeking to capitalize upon social's perceived ability to better connect companies with their consumers, and to provide those potential buyers with improved customer experiences. Read more [...]

What has your bank done for you lately?

November 20, 2013 | If you find yourself asking ‘what has my bank done for me lately,’ the answer for many people is: ‘not much’. Here's 3 ways banks need to change. Read more [...]

Dreamforce Preview: Learning to Dream big

November 9, 2013 | "It’s a staggering realisation that it is eleven years since I attended my first Dreamforce conference." Dr Steve Garnett shares memories of the annual jamboree. Read more [...]

Your performance goals need a goal post

October 1, 2013 | | 2 Comments Companies need to distinguish between managing performance and actual performing (getting the work done). In other words, performance management isn’t a ‘popularity contest.’ Here's what need to happen. Read more [...]

The Top 7 Reasons why the Salesforce AppExchange is under hyped

September 18, 2013 | The AppExchange has been an amazing success with close on 2 million installs in its short history. Does it get the attention it deserves? Tom Brennan doesn't think so. Read more [...]