Denis Pombriant

Denis Pombriant

Denis Pombriant is a well-known front office analyst and thought leader. He is the founder and managing principal of Beagle Research Group, LLC. His new book, Solve for the Customer looks at how vendors can better engage customers by leveraging Customer Science. Pombriant maintains an active research, writing and speaking calendar.
Denis Pombriant

Archive: Denis Pombriant

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A primer on the CRM blockchain

While blockchain started its life as an enabler for cryptocurrencies, attention is now turning towards its application in security for CRM. Think that's pie in the sky? Read on.

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The net neutrality hairball comes rolling back

Net neutrality is back on the political docket as the Trump administration seeks to roll back advances made under the Obama administration. This matters to everyone and the debate about its future matters.

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Less disruption, more transformation

Beware the shiny new digital toy, warns Denis Pombriant. Beyond the "gospel of gizmodo" lies a better approach to digital transformation - one that's grounded in lasting change. And yes, a new human-machine interface.