Exploring the impact of field service on a company's customer satisfaction, Athani Krishna, CSO of ServiceMax, showcases its customer MilliporeSigma’s progress and bottom-line results
BT has fallen in line with other communications providers and proven to provide a disjointed and frankly terrible service to its customers.
BestBuy has been putting in place the building blocks of a successful omni-channel strategy for years, exploiting online, offline and sexy tech like virtual reality.
Kurt Marko assesses the impact of Intel's decision to throw its foundry lot in with ARM
In this edition: retail extravaganza as retail giants push for traction against Amazon. Plus: the executive's guide to no-BS communication, and the media perils of financial illiteracy. Whiffs abound, including a booby prize for PR buzzword bingo.
Facing digital disruption, banking giants are investing in customer engagement and fintech innovation but remain slow to transform their internal operations
We at diginomica have a strong focus on equality in the workplace. New research suggests that the pay gap is not improving for women that have an education and have children.
A focus on omni-channel tech reaches across the entire retail sector, taking in the DIY and home improvement markets occupied by the likes of Home Depot and Lowes.
Email marketing remains a potent tactic, but only if it's used to win audiences rather than lose them. How do you assess your email success without proper benchmarks? Barb Mosher Zinck looks at recent data from Toshiba and IBM on email marketing benchmarks. and gives her take on how to move forward.